As we were driving to Deadwood over the weekend, we noticed a lot of road signs that said, "THINK," along with a red X saying "X marks the spot." We mostly ignored them until we started to notice some that said, "WHY DIE?" This definitely caught our eye!
So we looked it up and learned that South Dakota campaigns against dangerous driving by placing these signs at the sight of fatal car crashes as a reminder to drivers to pay attention to their surroundings and drive carefully. It also reminds motorists of dangerous behaviors such as driving under the influence, not wearing seat belts, speeding, and distracted driving.
Once we learned this, it gives a new perspective for the sections of road when you see half a dozen THINK signs in a concentrated area.
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